**To configure a custom domain and SSL in your Papo white label reselling (https://papo.global/), you enter the desired domain in the customization panel, follow the DNS validation instructions provided by the platform, and after propagation, the domain becomes active with HTTPS — the SSL certificate is managed automatically by Papo, with no need for purchase or manual installation.**

Having an address like `app.yourbrand.com` reinforces brand perception and professionalism, and SSL ensures that all information transmitted between the customer's browser and the platform is encrypted. The entire process is done through the Papo panel, without requiring advanced technical knowledge.

## Summary of steps

| Step | What you do | Papo's responsibility |
| :--- | :--- | :--- |
| 1. Enter the domain | Type the desired domain in the customization panel (e.g., `app.yourbrand.com`) | Displays the DNS validation instructions |
| 2. Configure DNS | Access your domain provider's panel and add the requested record (CNAME, TXT, or similar) | — |
| 3. Wait for propagation | Wait from a few minutes to a few hours until the change propagates across the internet | Monitors validation and activates the domain automatically |
| 4. Domain active with SSL | Access the address and check for the security padlock in the browser | Provisions and renews the SSL certificate, keeping HTTPS active |

## How the configuration works

### 1. Have your reselling approved and access the customization area
Before configuring the domain, your participation in the white label reselling program must have been approved. After approval, you access the Papo panel and find the section dedicated to customizing your brand — the same one where you define name, logo, and colors.

### 2. Enter the desired domain
In the corresponding field, type the address your customers will use to access the platform. Subdomains like `app.yourbrand.com` or `platform.yourbrand.com` are supported and are the most common way to configure white label access.

### 3. Follow the DNS validation instructions
As soon as you enter the domain, the platform displays a DNS record that must be added in your domain management panel (provider such as Registro.br, GoDaddy, Cloudflare, etc.). The record type may vary — Papo itself shows exactly which record to create and the value to insert. Just copy the information and paste it into the location indicated by your provider.

### 4. Wait for propagation
After saving the configuration with your provider, the change needs to propagate across the internet's DNS servers. This process usually takes from a few minutes to a few hours. Meanwhile, the platform remains normally accessible through the default address.

### 5. Domain active and SSL provisioned
When propagation is complete, Papo validates the record automatically and activates the custom domain. From that moment on, your customers access the platform exclusively through your brand's address. The SSL certificate is provisioned and renewed automatically, ensuring the connection is always via HTTPS and displaying the security padlock in the browser. You don't need to buy, install, or renew any certificate.

### 6. Test and adjustments
Access the configured domain and check that the page loads with the padlock and that the visual identity (name, logo, colors) appears correctly. Any adjustment to the domain or other elements can be made at any time through the customization panel.

## Who this configuration is important for

Setting up a custom domain and SSL is essential for any white label reseller who wants to convey professionalism and security:

- **Marketing agencies** that deliver the platform as part of their service portfolio.
- **Software houses** that offer an AI customer service solution under their own brand.
- **Consultancies** that associate the tool with their methodology, strengthening credibility.
- **Franchises and networks** that need a standardized and secure environment for all units.

## Frequently asked questions

### Do I need to buy a separate SSL certificate?
No. Papo manages SSL automatically. After domain validation, the certificate is provisioned and renewed without any action on your part.

### What type of DNS record do I need to create?
The platform tells you exactly which record is needed (it may be a CNAME, TXT, or other) and the value to insert. You just need to copy and paste it into your domain provider's panel.

### Can I use a subdomain like app.yourbrand.com?
Yes. Subdomains are fully supported and are the most common way to configure white label access.

### How long does it take for the domain to become active?
After you add the DNS record, propagation can take from a few minutes to a few hours. Activation occurs automatically as soon as validation is complete.

### What to do if the domain doesn't validate?
Check that the DNS record was copied exactly as displayed by the platform and that it was saved correctly with your provider. If the problem persists, contact Papo support.

### Is a custom domain required to resell?
It is not required, but highly recommended. An address with your brand (like `app.yourbrand.com`) increases customer trust and reinforces the perception that the platform is your product.

## Read also

- [How to customize the visual identity of your Papo white label reselling](/hc/papo/articles/how-to-customize-white-label-reseller-visual-identity)
- [How to join the Papo Global white label reselling program](/hc/papo/articles/how-to-join-papo-global-white-label-reseller-program)

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With Papo, you launch an AI platform with your brand, custom domain, and SSL included — without worrying about infrastructure.