**To run quick WhatsApp polls with reply buttons in Papo (https://papo.global/), use interactive button messages to send satisfaction questions and capture the customer's choice right inside the conversation, with no external links. The answer is recorded in the contact's history and can be used to automate follow-up, centralize data, and reduce manual work for your support team.**

## What polls with reply buttons are

These are WhatsApp messages that present a question and clickable options, such as "Great", "Good", or "Fair". Instead of asking the customer to type a free-form answer, Papo structures the interaction into buttons. This increases the response rate, standardizes answers, and lets your team or your automation make decisions based on the chosen option.

Papo keeps the entire conversation in the same inbox, with the contact's full history. Button answers appear in the chat timeline and can be combined with other platform modules, such as automations, CRM, and reports.

## Overview of the poll with reply buttons feature

| Feature | Description | Main benefit |
| :--- | :--- | :--- |
| **Interactive message with buttons** | Question with clickable options inside WhatsApp. | One-tap answer, no typing. |
| **Structured collection** | The customer's choice is recorded in the conversation history. | Organized data for tracking. |
| **Post-answer automation** | The answer can trigger flows, classify the contact, or close the conversation. | Less manual work and faster follow-up. |
| **Centralized history** | Answers appear on the same contact profile, alongside texts and files. | Complete context for the team. |

## How a quick poll works in practice

The conceptual flow is simple and does not require the customer to leave WhatsApp.

1. **Define the question and the options** – Choose a clear question, such as "How do you rate our support?", and the answer options you want to offer.
2. **Send the interactive message** – In the contact's conversation, send the message with buttons using the WhatsApp channel connected to Papo.
3. **The customer taps an option** – The answer is automatically recorded in the conversation, with no need for the customer to type.
4. **Track the answer in the history** – The team sees the choice in the chat timeline, keeping the full context of the conversation.
5. **Automate the next step** – Based on the answer, you can trigger an automation, open a deal in the CRM, or send a follow-up.

## When to use quick WhatsApp polls

Polls with buttons are useful in many support and sales scenarios.

- **Post-support satisfaction survey** – Ask how the support experience was right after the ticket is resolved.
- **Lead qualification** – Ask about interest, budget, or buying stage.
- **NPS and CSAT** – Collect the customer's score through structured questions.
- **Preference confirmation** – Find out the best time, channel, or service the customer wants.
- **Less noise in the conversation** – Avoid open-ended answers that need to be interpreted manually.

## Who this feature is for

Support, customer success, sales, and marketing teams that use WhatsApp as their main channel can use quick polls to measure satisfaction, prioritize leads, and automate repetitive tasks. Papo centralizes the answers in the same dashboard, which avoids parallel spreadsheets and loss of context between agents.

## Frequently asked questions

### Do I need an official WhatsApp number to use reply buttons?

Yes. Interactive messages with buttons work in WhatsApp inboxes connected through the official API (Cloud API). To learn how to connect your number, see the WhatsApp connection guide or the Papo website.

### Is the customer's answer recorded in the history?

Yes. The chosen option appears in the conversation timeline, alongside text messages, voice notes, and files. This lets any agent pick up the context without losing information.

### Can I use the answer to trigger an automation?

Yes. Papo has automation and flow modules that can use the customer's answer to route, classify, schedule a follow-up, or close the conversation. The exact setup may vary depending on your use case and plan.

### What is the difference between a quick poll and an NPS or CSAT survey?

A quick poll is a direct question with reply buttons. NPS and CSAT are specific survey use cases that can be run with the same type of interaction, by adapting the question and the options.

### Does the customer need to download an app?

No. The customer answers by tapping the button inside WhatsApp itself, without installing anything extra.

### Can I use polls for sales and qualification?

Yes. You can ask about interest, budget, timeline, or buying stage and use the answer to prioritize the conversation or move the contact through the funnel.

## Read also

- [How to create an automatic NPS survey on WhatsApp](/hc/papo/articles/how-to-create-automated-nps-survey-whatsapp)
- [How to create an automation to send a CSAT survey at the end of every conversation](/hc/papo/articles/how-to-create-automation-send-csat-survey-after-each-service)

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